Organizational focal length

Where are you focusing, and how to get a sharper impression?

Thinking too big; thinking too small. How can you adjust your personal focal length to focus on the correct scale for your project, business or organization?

Photo by Martin Adams on Unsplash

As a geographer, I love to talk about scale. As a strategist in the geospatial community of practice, scale becomes even more interesting because the word is used f…