Strategic Geospatial

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Fruit Salad
Specific observations on segmenting the geospatial market.
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Will Cadell
Segmentation Violation
Only a handful of you will be old enough to remember this reference. But to those who do: I applaud you!
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Will Cadell
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The geospatial product trap
Too often we fall in love with the technology, not the problem.
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Will Cadell
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The geospatial product trap
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Segmentation Violation
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New horizons, new horizontals
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Data equity
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What the SPAC?
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Geospatial is changing everything
Refinding why
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Will Cadell
Capabilities * Capacity = Execution
But also equity
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Will Cadell
Mountains of the mind
Building space for ideas
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Will Cadell
Data equity
On the morality of omnipresence.
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Will Cadell
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What the SPAC?
A biased opinion on the state of Earth Observation
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Will Cadell
Market mirror on the wall...
What the market decides your value is, is your value; choose, or it will be chosen.
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Will Cadell
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What is your future history?
Just because you can't see the future, doesn't mean you can't write it.
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Will Cadell
Strategic Geospatial
Strategic Geospatial
On a map, lines can divide or connect. This publication explores strategic tools and patterns, helping us understand the unsettled geospatial market.

Strategic Geospatial

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